SEO Expert · Technical SEO · Local SEO

Turning Search Visibility Into Growth.

Umer Farooq Khan

I help businesses improve Google rankings, organic traffic and search visibility through data-driven SEO strategies, from Technical SEO and Local SEO to On-Page SEO, SEO Audits, Keyword Research and Content Strategy.

Umer Farooq Khan - SEO Expert
3+ Years SEO Experience
Data Driven SEO Strategy
3+
Years of SEO Experience
8+
SEO Projects Completed
3+
Industries Worked With
9+
SEO Tools Mastered
01 / About

SEO strategy built around real growth.

I combine technical SEO, search data and practical optimization to build strategies that are designed for sustainable organic growth.

I'm Umer Farooq Khan, an SEO Expert focused on helping businesses improve Google rankings, organic visibility and qualified organic traffic through data-driven SEO strategies.

My expertise covers Technical SEO, Local SEO, On-Page SEO, Off-Page SEO, Keyword Research, SEO Audits, Content Strategy, Internal Linking, Schema Markup and Core Web Vitals.

I work across industries including education, healthcare, pest control, local businesses and digital marketing, using search data to identify opportunities and solve SEO problems.

01
Technical SEO Crawlability, indexing & performance
02
Local SEO Visibility for local businesses
03
Content Strategy Search-focused content planning
04
AEO & GEO Optimizing for AI-powered search
02 / Expertise

SEO skills that move the needle.

From technical foundations to search visibility, every part of the SEO process is connected.

01 — TECHNICAL

Technical SEO

Technical audits, crawling, indexing, site structure, Core Web Vitals and technical problem solving.

02 — ON-PAGE

On-Page SEO

Optimizing titles, headings, content, internal links, entities and page-level search relevance.

03 — LOCAL

Local SEO

Local search strategies designed to improve visibility for location-based businesses.

04 — RESEARCH

Keyword Research

Finding relevant search opportunities based on intent, competition, relevance and business goals.

05 — CONTENT

Content Strategy

Building topic-focused content strategies that align search intent with business objectives.

06 — ANALYSIS

SEO Audits

Identifying technical, content and visibility issues and turning data into actionable SEO priorities.

03 / Toolkit

Tools behind the strategy.

Google Search Console Google Analytics 4 Semrush Ahrefs Screaming Frog Sitebulb Google Keyword Planner Rank Math PageSpeed Insights Bing Webmaster Tools Looker Studio ChatGPT
04 / Selected Work

SEO projects with real outcomes.

A selection of SEO projects covering local search, technical optimization, keyword strategy and organic search growth.

Local SEO

Flower Palace

Local SEO case study focused on keyword research, on-page optimization, technical SEO, content strategy and improving organic search visibility.

View Case Study →
Local + Technical

Pestigo

SEO case study focused on Local SEO, technical SEO, keyword research, on-page optimization, content strategy and increasing organic search performance.

View Case Study →
Local SEO

Tyre Express 24/7

SEO case study for a newly launched mobile tyre fitting business, covering Local SEO, Technical SEO, keyword research, on-page optimization and content strategy.

View Case Study →
05 / SEO Results

Search performance, measured.

Selected Google Search Console results showing changes in clicks, impressions, CTR and average search position.

Flower Palace

Growth
Organic Clicks 677 → 851
Impressions 35.6K → 55.1K
CTR 1.9% → 1.5%
Average Position 18 → 8.2

Pestigo

Growth
Organic Clicks 1.17K → 1.66K
Impressions 263K → 442K
Average Position 44.5 → 25
Search Visibility Improved

What I specialize in

Technical SEO, Local SEO, SEO Audits, Keyword Research, On-Page SEO, Content Strategy, Schema Markup, Core Web Vitals and search performance optimization for businesses worldwide.

Explore Skills →
06 / Journey

From learning SEO to leading SEO.

A journey built through continuous learning, practical experience and hands-on SEO projects.

Beginning

Started Learning SEO

Built a strong foundation in Search Engine Optimization, keyword research, website analysis, on-page SEO and search engine fundamentals.

Experience

SEO Executive

Worked on Technical SEO, On-Page SEO, Keyword Research, SEO Audits, Content Optimization, Internal Linking and website performance improvements.

Growth

SEO Expert

Worked on SEO projects across education, healthcare, pest control and local businesses, developing data-driven strategies focused on rankings, organic traffic and search visibility.

Leadership

SEO Team Lead

Led SEO activities, developed optimization strategies, reviewed SEO implementation and supported team members with technical SEO, keyword research, content strategy and SEO workflows.

07 / Background

Education & certifications.

Certification

Diploma in Technical SEO Training

Alison

Certification

Diploma in Advanced Media Marketing Management

Advanced training in digital marketing and media management.

Education

BS (Hons) Environmental Sciences

University of Haripur

Let's build something better

Ready to improve your search visibility?

Looking for an SEO Expert to improve rankings, organic traffic and search performance? Let's connect and discuss your SEO goals.

08 / Contact

Let's connect.